Market Analysis

Nursing homes and other long-term care facilities, such as assisted living facilities, are undergoing dramatic changes based on increased competition, a more litigious environment, and changes in reimbursement. Detailed analyses provide the information you need to make prudent decisions about where to invest.

Are the location, market conditions, and demographics advantageous for new facility development, expansion, or change in services? Is the timing right for entering the market area or service segment? Our professionals help answer these critical questions through targeted analytics by identifying the markets, facilities, and services that meet vital objectives. 

Developers of nursing homes, assisted living facilities, rehabilitation facilities, hospices, and other healthcare facilities rely on the expertise of MSL Girvin Group to provide the statistics needed to make prudent and timely decisions.

Experienced in all areas of health care market analysis, MSL Girvin Group conducts the following financial and operational analyses to support development decisions about the market area, type, scope, and costs of health care projects.  Identifying key demographic and market factors relevant to assess demand, industry trends, and geographical locations keeps clients ahead of the competition.  Findings of market studies are summarized to identify best opportunities for expansion or development.

  • Healthcare Demographic Analysis

  • Hospice Market Study

  • Nursing Home Market Study

  • Health Care Market Study

  • Assisted Living Market Study

  • Home Health Market Study

  • Skilled Nursing Facility (SNF) Market Study

  • Rehabilitation Facility Market Study